4th & 5th November 2024
Radisson Blu Hotel Manchester Airport
Radisson Blu Hotel Manchester Airport
2nd & 3rd June 2025
Radisson Hotel & Conference Centre, London Heathrow
Radisson Hotel & Conference Centre, London Heathrow
In an ever changing world of algorithms and platforms, what worked yesterday may not work today. Find out how your strategy needs to change and address multiple audiences in the care sector.
BIO
Paul Ince is a marketing strategist, host and presenter who believes that the people working within the business are best placed to talk about it. He helps organisations understand their voice and puts strategies in place to amplify it to their market. With over 20 years’ experience he has supported many businesses to increase their visibility online, communicate more effectively and grow their business.
He speaks frequently on the subject of how to improve the way organisations connect the content they want to create to the different journeys their customers go on.
In addition to running his content marketing agency, LikeMind Media, Paul hosts MarketEd.Live a series of marketing-based events in the UK, and co-hosts the award-nominated news and politics podcast, Humans Exhaust Me.
You’ve likely come across discussions about sustainability and ESG or begun taking steps to implement changes. With the CQC linking it to the well-led KLOE, let’s share knowledge and delve a little deeper.
BIO
Hannah is a Chartered Marketer with a passion for social care. For over 18 years, she’s worked globally marketing within the care sector with her work recognised in The Times and The Guardian. In 2016 she set up a marketing consultancy firm, Golddust Marketing, which she continues to run today. On Valentines Day 2023 she launched Grace Cares. A not-for-profit that sells and collects pre-loved care equipment to support care workers, older people and their families, the local community and leave a better planet for future generations. Grace Cares already has partnerships with several NHS Trusts, Home Instead, Barchester and Advinia Care Homes.
If you don’t start something, or don’t finish something, you’re in trouble. The essential dynamic of customers and colleagues, and how to get things done.
BIO
Martin has been involved in the world of Heath and Social Care for nearly 30 years. He has led, supported, invested and advised a number of charitable,commercial, and not for profit organisations.
In recent years, his book: The 3D’s, Leadership and the PI people has provided the backdrop for a management style formed and honed from his years in the sector. Today, Martin is a chair, non executive, board advisor and CEO.