2nd & 3rd June 2025
Radisson Hotel & Conference Centre, London Heathrow
3rd & 4th November 2025
Radisson Blu Hotel Manchester Airport
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November 2024
June 2025

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Paul Ince
CEO – LikeMind Media

“Social Media Today – what the care sector needs to know right now”

In an ever changing world of algorithms and platforms, what worked yesterday may not work today. Find out how your strategy needs to change and address multiple audiences in the care sector.

  • The social media landscape in late 2024 and how 2025 is shaping up
  • Why algorithms are actually your best friend
  • Different content types available and what you should prioritise when your social media person manages multiple roles
  • Why it’s time to get on board with short form video
  • Q&A

BIO

Paul Ince is a marketing strategist, host and presenter who believes that the people working within the business are best placed to talk about it. He helps organisations understand their voice and puts strategies in place to amplify it to their market. With over 20 years’ experience he has supported many businesses to increase their visibility online, communicate more effectively and grow their business.

He speaks frequently on the subject of how to improve the way organisations connect the content they want to create to the different journeys their customers go on.

In addition to running his content marketing agency, LikeMind Media, Paul hosts MarketEd.Live a series of marketing-based events in the UK, and co-hosts the award-nominated news and politics podcast, Humans Exhaust Me.

Adam James Abrahami MCP, MA, BA (Hons)
Director | H2o Networks
&
Rishi Jawaheer
Director | Jawa Group and Care Vision

“The Top 5 Things Care Providers Are Putting into their Care Homes to increase efficiency and improve the quality of care”
  • How to make your care planning device do more and make it easier for carers
  • How to rationalise expenditure while looking at sustainability
  • The best ways to increase occupancy and handle new enquiries
  • How to make sure the WIFI infrastructure never goes down that run all the important tech.

Adam – BIO

Adam James Abrahami MCP, MA, BA (Hons) is the Founder and CEO of H2o Networks ,  I.T. specialist and business consultant with more than 25 years of experience in the care sector. H2o works with the Bondcare Group, Care World Wide, Draycott, Nursing & Care, Jawa Group and over 200 independent care homes across the UK.

Adam is on the advisory board for NHS Security Toolkit and often speaks at events such as The National Care Association, The Care Show and works with NHS to obtain grants for the private sector.

Rishi – BIO

Rishi Jawaheer has been a director of the Jawa Group for over 17 years, growing up in his family’s first dementia care home in SE London. Under his leadership, the Jawa Group has embraced sector-specific technology and innovative care practices, including being among the first in the UK to implement Namaste Care. Rishi’s commitment to enhancing the quality of life for individuals with dementia led to his partnership with Joyce Simard in developing Namaste Care International, a non-profit organisation dedicated to promoting the power of human connection in care settings across 13 countries.

Namaste Care International focuses on supporting the growth of Namaste Care worldwide, using funds from sponsorships, donations, memberships, training, and grants to cover administration costs, event expenses, and furthering the organisation’s social aims. Through this initiative, Rishi continues to make a significant positive impact both in the UK and internationally.

Hannah Montgomery
Founder | Grace Cares

“Sustainability and ESG: What is the Difference and Where to Start”

You’ve likely come across discussions about sustainability and ESG or begun taking steps to implement changes. With the CQC linking it to the well-led KLOE, let’s share knowledge and delve a little deeper.

  • What is Sustainability and ESG?
  • Responsibilities & Regulators
  • The Benefits
  • Review the NOW & Set Goals
  • Potential Solutions & Tips

BIO

Hannah is a Chartered Marketer with a passion for social care. For over 18 years, she’s worked globally marketing within the care sector with her work recognised in The Times and The Guardian. In 2016 she set up a marketing consultancy firm, Golddust Marketing, which she continues to run today. On Valentines Day 2023 she launched Grace Cares. A not-for-profit that sells and collects pre-loved care equipment to support care workers, older people and their families, the local community and leave a better planet for future generations. Grace Cares already has partnerships with several NHS Trusts, Home Instead, Barchester and Advinia Care Homes.

Martin Farrow
CEO | 3DS

“The 3D’s, Leadership and the PI people”

If you don’t start something, or don’t finish something, you’re in trouble. The essential dynamic of customers and colleagues, and how to get things done.

BIO

Martin has been involved in the world of Heath and Social Care for nearly 30 years. He has led, supported, invested and advised a number of charitable,commercial, and not for profit organisations.

In recent years, his book: The 3D’s, Leadership and the PI people has provided the backdrop for a management style formed and honed from his years in the sector. Today, Martin is a chair, non executive, board advisor and CEO.

Rob Hosking
International Motivational Speaker

“Adaptable Is The New Sexy”

In this keynote, Rob shares powerful insights and practical strategies to help individuals and teams adapt to ever-changing environments and overcome challenges they face.

  • Explore the concept of resilience and its significance in navigating challenges within the workplace
  • Transform challenges into opportunities by fostering a resilient mindset among team members and leadership
  • Explore the role of leaders in steering the organisation through uncertainties, making quick decisions, and inspiring confidence
  • Build a resilient corporate culture that encourages open communication, continuous learning, and an agile approach to change

BIO

Rob Hosking is an international motivational speaker and former front-line Police Officer known for his expertise in adaptability and managing change. Drawing on years of experience in high-pressure environments, Rob shares practical lessons on how individuals and teams can thrive in the face of constant change and uncertainty. His powerful storytelling, combined with insights from his time on the frontline, equips audiences with the tools needed to navigate challenges with confidence. Rob’s engaging talks leave lasting impressions, helping businesses foster resilient, adaptable teams ready to excel in ever-evolving environments.

Eidn Mahmoudzadeh
Founder | The Sleep Project

“Sleep Issues: The Hidden Threat to Your Staff’s Health and Productivity”

Insufficient sleep causes severe health issues and costs UK businesses £40 billion annually. Dr Mahmoudzadeh sets out how you can support staff, improve wellbeing, and boost productivity through effective sleep programmes.

  • The causes of sleep issues
  • The impact of poor sleep on a workforce’s health, happiness and productivity
  • Examples/case studies of the benefits of sleep programmes
  • Practical strategies for HR to support colleagues’ sleep wellness
  • Skills to initiate conversations about sleep within the workplace

BIO

Dr Eidn is a Sleep Practitioner and a General Medical Practitioner with over 20 years of clinical experience. He has personally suffered from every kind of sleepproblem there is to have, so he has a real understanding of what it’s like to live with poor sleep. Whether it’s related to stress, chronic pain, medications ormental health….he’s been through them all, and so he is uniquely placed to connect on a deeper level with people to help them through their sleepdifficulties. He is now deeply passionate about the science of sleep, and the almost limitless benefits it can bring to our health and wellbeing.